The business plan is a road map for operating your company and an essential means of measuring its progress along the way. It is important in any stage of the business cycle whether you are looking to raise investment or define a strategic direction in which to move your business.
A good business plan will help you to save money and time by focusing your activities as well as giving you more control over your finances, marketing and daily operations. Any strategic document needs to be well prepared and easily understood, with defined objectives, a detailed action plan and agreed timeframes.
Smaller companies don’t always have clear strategies and policies, often being preoccupied with short-term issues and sometimes day-to-day survival. When clear objectives are established a company is more likely to meet its goals.
Key Disciplines
- Business plan advice and support
- Definition and development of business strategy
- Market and competitor analysis
- Management review
- Investment proposal preparation and support
- Business development plan
